Gender equality goes hand-in-hand with sustainability: The climate crisis disproportionately affects women and girls, in ways both obvious and insidious. About 70% of the world’s poor are women, and in many parts of the world, they have limited influence to tackle sustainability issues. In this panel, we investigate the relationship between sustainability and gender equality, and explore how to empower women and close the gap.
The arc of a woman’s life was once neatly pre-ordained and highly structured; from marriage to balancing to menopause to retirement. Nowadays, the experience of each of these life events is being challenged and reimagined through the lens of female empowerment, gender fluidity and DE&I. In this panel we will explore the trends, discussions and tensions emerging at different life-stages. We will also delve into the female journey through the lens of intersectionality and explore how brands can earn a meaningful role in a woman's life and elevate each of these life stages.
Singleton Beato, Global Chief Diversity Equity & Inclusion Officer, McCann Worldgroup
Laura Simpson, Chief Intelligence Officer and President, Truth Central, McCann Worldgroup
Cheryl Guerin, EVP, Marketing and Communications, North America, Mastercard
Dawn Halkuff, Chief Commercial Officer, TherapeuticsMD
It’s been over a year since the pandemic radically changed the way we work. While we’re still learning as we go, there’s one thing that is certain: flexible work is here to stay. Join us for a discussion that explores the move to hybrid and new ways for leaders to help employees thrive from wherever they're logged in.
Donnalyn Smith, President, North America, Momentum Worldwide
Lisa Murray, EVP, Global Chief Marketing & Inclusive Diversity Officer, Octagon Sports & Entertainment Network
Brian Offutt, Chief Workforce Innovation & Operations Officer, Weber Shandwick
Komal Lahiri, VP, Global Customer Operations & Programs, WhatsApp
Megan Smith, Head, HR, SAP Canada
Jill Wesley, Partnerships, The Female Quotient
According to Kantar, 68% of American consumers expect brands to be clear about their values, while Millennials and Gen Z have the highest expectations of all age groups. In this conversation, we’ll discuss the impact of a few recent ad campaigns that walked a sensitive line for the greater good, in their efforts to aid social justice through storytelling. An example includes Nike’s For Once, Just Don’t Do It campaign that implored, “For once, don’t do it. Don’t pretend there’s not a problem in America. Don’t turn your back on racism.” How should marketers approach and/or integrate social justice messaging in future campaigns?
Margenett Moore-Roberts, Chief Inclusion & Diversity Officer, Global DEI, DXTRA
Love Beach, VP, Creative Strategy, Blavity Inc
Zeena Koda, Senior Director, Brand Digital, The North Face
Amber Chenevert, Group Director, Strategy & Insights and Culture Studio Lead, VMLY&R
Ram Gopalakrishnan, Marketing Director & Studio Leader, The Clorox Company
Jill Wesley, Partnerships, The Female Quotient
Pre-pandemic, eighty-five percent of employees weren't engaged at work, according to Gallup. However, the last year has allowed us to switch up our work environment for the better. How can we take the momentum from the work-from-home pandemic era to create a new workplace of the future? Please join us for a conversation as we dive into the opportunity to revisit how we work and redesign it for the better.
Carolyn Bollaci, Head, Media, Australia & New Zealand, Facebook
Julie Yufe, GM, Growth Markets, Europe, AB-InBev
Loretta Li-Sevilla, Head, Future of Work and Collaboration, HP
Kristin Hull, Senior Director, Specialists, Verizon Media
Jennifer Stanley, Partner, McKinsey & Company
Ronda Carnegie, Chief Innovation Officer, The Female Quotient
Over the past year, so many social, civic, and political issues have dominated the headlines. Which of these issues are parents most passionate about, and which ones personally affect them and their families? Please join us for a conversation as we discuss the issues that are at the forefront of caretakers' lives, and what actions they are taking to get involved and contribute to positive change.
Previous economic downturns have led to progressive work benefits such as Social Security (after The Great Depression) and health insurance (after WWII). Post-pandemic life offers another opportunity to create change for working parents. Childcare is not just a family issue, it’s a business issue. It affects how we work and when we work. Employer-provided childcare could also influence where we work. Employers that provide childcare will not only differentiate themselves from the competition but will offer a benefit that fosters retention. In this conversation, we’ll discuss how businesses can help contribute to a childcare infrastructure that will enable parents to stay in the workforce.
Kallana Warner, SVP Client Business Partner, Universal McCann Worldwide
Jill Kramer, Chief Marketing and Communications Officer, Accenture
Brencia Berry, VP, Equity & Political Strategy, PL+US: Paid Leave for the United States
Melissa Boteach, Vice President, Income Security and Child Care/Early Learning, NWLC
Sahana Ullagaddi, Head, Marketing, Cleo
Ronda Carnegie, Chief Innovation Officer, The Female Quotient
The past year has shed light on what many women knew too well—the invisible work society expects us to do in our homes holds us back from reaching true equality. In this conversation with Eve Rodsky, bestselling author of Fair Play, we’ll unpack new ways to address this issue with game-changing partnerships
92 Percent of female business owners believe that sustainable investing can change the world while 88% of female business owners have already chosen social impact investing. Given the latest climate change predictions and the UN’s Global call to action, why are women such a powerful force in sustainable investing? Join us for a conversation as we discuss how women are using their wealth for good, and how anyone can learn to invest their money in companies with a mission to make the world better.
Alli McCartney, Financial Adviser, Global Wealth Management, USA, UBS
Jessica Robinson, Angel Investor and Author, Financial Feminism: a Woman's Guide to Investing for a Sustainable Future
Stephanie Choi, Sustainable Investing Strategist, Global Wealth Management, APAC, UBS
Claire Tucker, Senior Investment Officer, Asset Management, UBS
Shelley Zalis, CEO, The Female Quotient
Since the start of the pandemic, we have seen many workplace ideas challenged. One of these being "work-life balance." The term itself is misleading and by now most have caught on to the myth behind it all, life was never separate in the first place. Please join us for a conversation as we re-enter the workplace.
Great movies have always had the ability to change hearts and minds, effecting cultural change. Yet many times, those inspired conversations dissipate without action. LILLY is an upcoming dramatic feature film based on the remarkable life of fair pay icon Lilly Ledbetter - to star the glorious Academy Award nominated Patricia Clarkson. Baked into an entertainment filled with suspense, heartbreak and euphoria, are themes highlighting the insidious harms so many women experience in the workplace. The film will be partnered with a radical social impact campaign to illuminate this cultural moment, aimed at making the workplace equal, fair and safe for all women, by creating an unprecedented convening of brands, non-profit partners, and women’s issues and DEI experts. Join us for the first industry peek at how this project is blending brand opportunities with entertainment and social cause to upend the norms of Hollywood, Madison Avenue, and Washington DC in making cultural change, a trend on the rise.
The global pandemic has made the disparities found in quality of healthcare services among different sectors of the population even clearer. With the world more intune to community health than ever before, now is the time for action. Join us for a conversation to identify existing social and economic health inequities, outline the most urgent needs, and collectively raise awareness to help bridge these gaps.
While we cannot predict the unpredictable, we can prepare ourselves for complex and ever-changing conditions. In the past, many leaders took a reactive approach, diving into "survival mode" when crisis hit. But what if we reframed our approach, instead adopting techniques to help us better navigate the unexpected? Join us as we explore successful strategies to lead through uncertainty.
They have an estimated $143 billion in direct buying power, yet almost half aren’t old enough to drive. Known for their work ethic, technology prowess and passion for action, Gen Z eschews labels, preferring instead to move fluidly. As they come into their own as consumers, it is imperative for marketers to understand what motivates and drives them. In this discussion, we’ll identify what the future of data looks like when those shaping it don’t want to be defined.
Only 20% of couples in the US participate in financial decisions equally, while seven in 10 men say they take the lead on long-term financial decisions in their household. The pandemic is changing that, catalyzing women to become more engaged financially. In this panel, we explore how to change women's relationship with money and turn engagement into action.
Diana Chambers, The Family Wealth Mentor™
Anna-Sophie Hartvigsen, Co-Founder, Female Invest
Dr A. Magdalena Haslinger, Executive Director, Global Wealth Management, UK & Jersey, UBS
Wendy Spinner, Private Wealth Management, USA, UBS, Institutional Consulting Group, Endowment & Foundation Consultant, and Private Wealth Adviser
Shelley Zalis, CEO, The Female Quotient
We have heard these words used interchangeably for many years, however they have very different meanings. The conversation continues to evolve, but one thing we know is the importance of contuing to unpack the differences. Please join us for a conversation as we discuss how to define equity and equality and how we can keep this conversation going, in the workplace and beyond.
Margaret George, Global D&I Business Partner, Lenovo
Kate Fabian, Director, Marketing Communications, Hyundai Motor America
Lareina Yee, Senior Partner and Chief Diversity and Inclusion Officer, McKinsey & Company
Marsheila Hayes, VP, Diversity and Inclusion, FOX Corporation
Monika Pierce, Head, Inclusion and Diversity, WW
Nikki Darden, Head, Global Marketing Integration, Citi
Jill Wesley, Partnerships, The Female Quotient
How can we inspire and encourage the next generation of women and girls to follow a path in stem and tech? It starts with creating opportunities for jobs and education in these industries. Please join us for a conversation as we discuss the first film in a new documentary series, Generation Impact. Presented by the Garage at HP, "The Coder" shares the story of one remarkable teen who is changing the world and inspiring the next generation of innovators.
Pride month puts a much needed focus on the LGBTQ+ community, but as marketers are we doing the best we can for the community throughout the entire year? Our work must go beyond the use of a rainbow a logo or brand to truly engaging and supporting the community. Discuss how agencies and brands are creating programs to connect with the LGBTQ+ community and where we have room for further growth.
Scott Reed, Global Industry Relations Lead, Facebook
Tripti Lochan, Co-CEO, VMLY&R
ShuFen Goh, Principal & Co-Founder, R3
Jamie Cutburth, SVP, One Platform Creative & Development, Advertising & Partnerships, NBCUniversal
Chris Frederick, Managing Director, Global Events, Out Leadership
Monica Fogg, Product Director, IBM Watson Advertising
Latinas are leading the way across industries - in business, government, and our communities. So, where are all the Latina leaders? This influential, talented demographic represents 1.2% of executive positions 2% of corporate board seats. In this conversation, we explore how to bring more Latina leaders to the table.
Sylvia Banderas Coffinet, General Manager, Multicultural Brand Partnerships & Marketing, Group Nine Media
Ariana Stolarz, Global Chief Strategy Officer, MRM / McCann
Monique Le, Managing Director, Head, Americas iShares Marketing, Black Rock
Claudia Romo Edelman, Founder, We Are All Human Foundation
Silvana Montenegro, Global Head, Latinx Affairs, JPMorgan Chase & Co.
Imagine a future that looks greener, cleaner, and more equal than the world we live in today. A world of ZERO emissions, ZERO waste, and ZERO inequality. This session will explore how companies are daring to not just dream about this aspiration, but to power the technology and innovation that is required to activate this bold vision into reality.
Consumers want brands to take action, solve problems, and advocate for change, especially in the midst of disruption. As the 2021 Edelman Trust Barometer revealed, businesses have replaced government as the most trusted institution and are seen as more than twice as competent. Join us for an unplugged conversation with leading marketers on the elements that make a brand worthy of consumer trust and how to preserve it for the long haul.
For the youngest generation (Gen Z), particularly those between 18-23, the pandemic is a generation-shaping event that produced quarantines, school shutdowns, social distancing and unemployment. As the Next Gen returns to in-person classes and jobs, registers to vote and charts their course to becoming future leaders, what are their views of the world, government and corporations? What would they do differently if they were CEO? In this conversation, we’ll discuss how marketers need to tune into these insights to connect with the next generation post-Covid.
Despite all of the division and polarization we have felt over the past year, now is the time to come together more than ever. How can we bridge the divide and find common ground, while appreciating and respecting the uniqueness of different cultures and communities? Please join us for a conversation that will cross barriers, share learnings and discuss: what’s next?
Lisa Sherman, President & CEO, The Ad Council
Jill Yu, Managing Director and Co-Founder, Act To Change
Mohammed Naaem, Senior Manager, Strategy and Partnerships, Center for Inclusion and Belonging, American Immigration Council and Ad Council Advisory Board
Patrice Palmer, Director, Social & Cultural Inclusion, College of Business, Colorado State University, DEI Specialist, New Belgium Brewing, and CEO & Principal Consultant, eROOT Consulting
Laura Cherner, Director, Community Relations Council, Jewish Federation of Greater Pittsburgh
We often find our greatest inspiration right in our own backyard. Our neighbors’ smiles often hide the inner turmoil and daily bias they face. By sharing their stories and finding solutions together, communities are getting unstuck and charting a new course. Join us for our inspiring conversation as we uncover grassroots movements that began in the community and serve as a guide for creating change.
Adrienne Walpole, Head, Program Management, Creative X, Facebook
Sylvia Zhou, Global Industry Strategy and Partnerships Lead, Facebook
Tiffany Yannetta, Editorial Lead, Global Content Development, Global Business Marketing, Facebook
Ashley McGowan, Global Business Equality Lead, Facebook
Sue Anderson, Head, Creative, Instagram, Creative X, Facebook
2020 was a year of rapid transformation that gave rise to many "firsts" for the industry. For many marketers it was the first time we experimented with things like virtual events and extended reality, and for leaders, it was a crash course on leading entirely remote workforces and teams. It takes incredible foresight and imagination. Join us for a conversation with Fiona Carter, CMO of Goldman Sachs, and Hayley Romer, CRO & Publisher of The Atlantic, for a conversation on critical industry firsts, what's here to stay, and what's next.
Through this panel discussion, we will explore the landscape of emerging and innovative media platforms, discussing the challenges and opportunities for brands to build inclusive ideas that connect with people in new, more authentic ways than ever before. Moderated by Nicky Bell, VP Global Head of Facebook Creative Shop, the panel brings together the diverse perspectives of three women at the forefront of innovation across marketing and technology.
As the demand for brand action is greater than ever, companies are increasingly realizing that they cannot do it alone. In this discussion, we discuss how the greatest impact can be achieved when brands, agencies, non-profits, and publishers come together to address societal and environmental issues.
Alice Pott, Head, Partnerships, Action Button
Kendall Ford, AVP, Integrated Communications, Giorgio Armani Beauty & Fragrance, L'Oreal
Mindy Nguyen, VP, Partnerships, GOOD | Upworthy
Jennifer DaSilva, President, Berlin Cameron
Maggie Hureau, Director, Social Impact, Harry's Inc
Rachel Schnorr, SVP Americas DE&I, Dentsu International
Every speaker has a journey to the stage with stumbling blocks and champions along the way. Speakers share stories of resilience, growth and ongoing development plus advice from mentors. The panel will focus on unpacking the ‘speaking imperatives’ as presented by the Speaker Equity Assessor Tool:
-Lead with subject matter expertise, not only with credentials
-Speaking opportunities have a major impact on career path
-Curate for diversity of gender, race, age...and thought
-Use your network and out-of-the box resources to secure speakers
SAP’s employee-led Employee Resource Group for LGBTQIA+ advocacy and allyship, Pride@SAP, is marking its 20th anniversary—and you’re invited! Join SAP in celebrating its heritage of inclusion with a look back at how Pride@SAP was founded and why it plays an essential role in SAP’s future. Cultures and governance around the world have shifted since the days of Y2K thanks to individual and collective LGBTQIA+ changemakers, and Pride@SAP works to build a more inclusive and representative future of work for generations to come. Hear from SAP employees and stakeholders who make pride part of SAP’s identity—not just in June—but every day of the last 20 years.
Ernesto Marinelli, SVP, Global Head HR Business Partners Board Areas Customer Success and Marketing & Solutions, SAP
Eugenia Linares Traiman, Cloud Controlling CoE, SAP
Yaron Schwartz, Associate Director, Global Partnerships, Tent Partnerships for Refugees
Erik Lüngen, Head, S/4HANA Product Delivery, SAP SE
Apoorva Vishwanatha, Associate Developer, SAP Labs India
With the rise of social media platforms (such as Tik Tok, IG, etc.) and other first-person platforms (i.e. TPT) the theme of authenticity has never been more prevalent in our society - - and the negative consequences for inauthenticity (or the appearance of it) has also never been greater. This panel will explore the trajectory of content creation and storytelling through the lens of self-expression and how brands, individuals and organizations can begin to leverage new technologies, content formats, and partnerships to promote their most authentic selves to their audiences.
The rapid rise of digitization and automation was made clear during the pandemic. Research from the World Economic Forum showed that gender gaps are more likely in sectors that require disruptive technical skills where women have low representation. For example, in Cloud Computing, women make up 14% of the workforce; in Engineering, 20%; and in Data and AI, 32%. As a solution, mid-career training, coupled with managerial practices that offer a clear path to promotion and unbiased hiring, will have a great impact. What are some viable ways for companies to integrate reskilling into their corporate curriculum, and what's the impetus for them to do so?
Ishma Alexander-Huet, VP, Client Advice & Management and Head, Learning and Culture, Initiative
Sadé Muhammad, VP, Representation and Inclusion, Forbes
Christina Wick, Chief Technology and Product Officer, Flowcode
Chandra Sanders, Director, RISE, The Mom Project
Sasha Yablonovsky, President, Careerbuilder
Ronda Carnegie, Chief Innovation Officer, The Female Quotient
The challenge for companies today is to be an ambassador for good, walk the talk and be authentic. We are seeing companies leverage their technology and platforms to support social causes. Join us for a conversation with leaders who are leveraging their company platforms to truly make the world a better place.
The World Economic Forum’s Global Gender Gap Report, which was released one year after the onset of Covid-19, shed light on the pandemic’s disproportionate effect on women. Across the world, a billion schoolchildren were learning from home at some point during the year, adding an average increase of five hours to a woman’s “work day.” The sectors most impacted by lockdowns (consumer, retail, travel and tourism) also tended to be large employers of women. If the pandemic taught us anything it’s that flexibility is not only a work/life benefit, it’s a necessity. What other measures need to be taken as a return to physical workplaces begins to commence?
Candace Montgomery, SVP & GM, AtlanticLIVE, The Atlantic
Kali Beyah, Global Chief Talent Officer, Huge Inc.
Jackie Stevenson, Founder & Global CEO, The Brooklyn Brothers and President, WACL 20/21
Emily Martin, VP, Education & Workplace Justice, National Women’s Law Center
Katrina McFadden, VP, People and Culture Business Partner, Telus
Hollywood to Healthcare: The Impact of Influencer Marketing on Improving Health Equity for Patients with Type 2 Diabetes
Leveraging the power of influencers in healthcare has been a growing trend for the last 5 years. As the definition of influence changes, the ways in which pharmaceutical and biotech companies engage directly with end consumers has become an area of great interest to marketers. In addition to highlighting the success of the 360-degree partnership between novo nordisk and the star of ABC’s Black-ish, Anthony Anderson, this discussion will address issues of health equality and diabetes care in BIPOC communities.
Purpose-driven marketing is here to stay. But to master this strategy, it's a business and cultural imperative to integrate these campaigns in a way that they go beyond optics and into real impact. What are the impact KPIs media and marketers care about most? And what are the strategies marketers have employed to make their campaigns levers for change? We'll look at this multifaceted impact approach through the eyes of business leaders, NGOs, and entrepreneurs to discuss how we can all contribute to maximizing the social good coming out of purpose driven campaigns.
The conversation around impact is increasingly driven by authenticity and inclusion, and centered on tangible results for overlooked and underestimated communities. This has created a focus on transferring skills, capital and opportunity. Many of these new initiatives leverage innovative partnerships with corporations, and brands. What are the changes and trends driving these shifts? How is the expectation of a bottom up, community-driven approach changing partnerships, the role of CSR, and how impact is measured? What does the future of impact look like?
Verizon Media, Facebook, NBCUniversal, Google, Deloitte, L'Oréal USA, JPMorgan Chase & Co., WWE, IPG, SAP, Ipsos, The Atlantic, MAKERS, Johnnie Walker, UBS, FOX, HP, Twitter, ViacomCBS, LinkedIn, Real Chemistry, IRI, Group Nine Media, +Rise, Clear Channel Outdoor, MediaVillage, Minute Media, MediaLink, The New York Times, SeeHer, Action Button
