How can creativity be used as a catalyst for advancing gender equality? We look forward to returning to Cannes and joining Cannes Lions as an official Integrated Content Partner. We hope you will join us in the Equality Lounge® to hear from thought-leaders on topics including the ever-evolving workplace landscape, integrating purpose into organizations, generational leadership, diverse talent development, women leading across Web3, and so much more.
Championing diversity and inclusion in advertising is about more than just who appears in your ad — it’s about addressing bias throughout the advertising process. In this panel, we’ll gather brands, industry leaders, agencies and associations to discuss the tools, insights and strategies for how we can move forward and root out bias in advertising.
A report by McKinsey & Co. found that companies in the top quartile for gender diversity on leadership teams are 21% more likely to experience above-average profitability than their industry peers. Those with ethnic and culturally diverse leadership are 33% more likely to outperform. In the media industry, the impact is actually higher: diverse decision-makers can foreground content that influences the national conversation. In this panel, we will explore more reasons diverse leadership positively impacts the media industry and offer solutions to promoting inclusion.
Meredith Kopit Levien knows a thing or two about leading teams throughout transitions. She took over as the president and chief executive officer of The New York Times Company in 2020, amid a divided nation, pandemic and presidential race, and led the organization's transition to a winning subscription-first journalism model. Join us for a 1:1 conversation as we discuss how leaders can guide their teams, adapt business models and drive revenue through times of change.
Spotify’s Vice President, Global Head of Public Affairs, Dustee Jenkins will sit down with actress, activist, and producer, Maisie Williams to discuss the power of storytelling and the impact it has on building a brand that truly feels authentic to what you are passionate about. Maisie will also dive into the unique approach she has taken to reach her fans along with what it means to blaze the trail for other women in Hollywood.
We know that having women in the C-suite drives results at any organization — yet as of 2022, women held only 10.9% of CEO or senior-level leadership positions in the tech industry. How can leaders empower and amplify the women within their organizations to rise to the top, while also making room for more women to join the ranks? In this conversation, a group of inclusive leaders in the technology industry will share what resources have helped them climb their career ladders, as well as strategies for other leaders to pave a path for more female CEOs.
With its promise to virtually go where no one has ever been before, the Metaverse offers a once in a lifetime chance at creating a better, more just, world for all (even if it’s just a virtual one). Join this session to learn how industry collaboration in building for the metaverse can offer powerful solutions to real-world issues, especially those faced by underrepresented groups, both now and in the future.
Women of color have an infinite number of stories to tell. How successful have we been in generating a textured and nuanced rendering of women of color across our entire society? What stereotypes remain stubborn? What are some compelling examples of progress? What more can we do to expand the content canvas for women of color?
In an ever-evolving digital with new and emerging technologies, inclusive practices are essential to the success of innovation. As we immerse into the metaverse, it's important that platforms, products, experiences, and technology are developed with ethics and equity at their core. How should brands approach how they develop innovation and who should have a seat at the ideation and decision making table? In this discussion, we will dive into what standards brands must consider as they develop new technologies and how responsible innovation will drive inclusion and equity.
Brian Irving, VP, Global Marcom Reality Labs, Meta
Jennifer Pelino, Executive Vice President, Omnichannel, Media Center of Excellence, IRI
Susannah Keller, Global Business Leader, BBDO
Channing Martin, Chief Diversity and Social Impact Officer, IPG
Ronda Carnegie, Chief Innovation Officer, The Female Quotient
Today’s work environment now incorporates the new ‘Workday Consumer’, where people integrate their work and personal activities throughout the day, While employers are re-thinking their organizational approach in order to retain, attract, and delight the best talent, they need to considered how consumer behaviors are integrated into the workplace? The employee is a consumer. The Workday Consumer is seeking purpose, shared values and balance no matter what task they’re accomplishing – personal or work. Find out from a panel of leaders on their journey with this cultural shift and their secret to success in meeting the future, now.
Drafting a compelling vision and mission for an organization is no longer just a nice thing to do; it’s an absolute imperative for a modern business. From defining a worldview that intrigues the most visionary new hires to earning the trust and loyalty of consumers, your mission is a critical part of your business. This session will reveal some of the ways "the mission" has elevated both reputation and bottom line.
Anna Palmer, Founder and CEO, Punchbowl News
Liz Matthews, SVP, Global Brand & Experiential Marketing, Dell Technologies
Kim Kadlec, SVP Global Marketing Solutions & Customer Marketing, Visa, Inc.
Ellie Bamford, Global Head, Media and Connections, R/GA
Curtis Sparrer, Co-Founder and Principal, Bospar
David Roter, VP, Global Solutions, Snap Inc.
Firdaous El Honsali, Global Vice President External Communications & Sustainability, Dove
Traditionally, leadership development has focused on the skills leaders need to advance along the career ladder to the C-suite. But what happens once you arrive and how can you ensure that you thrive? Join us for a conversation with Janet Foutty, the first woman to be named CEO of Deloitte Consulting business and now the executive chair of Deloitte's U.S. Board, as we discuss her newest book Arrive and Thrive that she co-authored with Susan Mackenty Brady and Lynn Perry Wooten on how leaders can thrive as they rise to positions of greater responsibility, risk, and reward while empowering others along the way.
Transitioning Into Acceptance: How the Advertising Industry Can Continue to Change the Narrative Regarding the LGBTQIA+ Community
While once relegated to the witty, well-dressed best friend, gay characters have emerged as more central storytellers in media, including film, television and advertising. But there is still work to do for people in the expanding LGBTQIA+ umbrella, and the media and advertising industries have an important role to play. In this conversation, we'll explore the vital role the media plays in guiding society to a better understanding of the broader LGBTQIA+ community, and specifically the trans community.
Sarah Kate Ellis, President & CEO, GLAAD
Tristen Norman, Head, Creative Insights, Americas, Getty Images
Brent Miller, Senior Director, Global LGBTQ+ Equality, Procter & Gamble
Krista Drew, Director, Strategic Brand Communications, Pernod Ricard
Sean Macdonald, Global Chief Digital Officer, McCann WorldGroup
In the wake of the escalating war and resulting humanitarian crisis brought on by the Russian invasion of Ukraine, many companies and organizations took action against Russia: pausing advertising, suspending operations and investments to the country and even closing store fronts. Additionally, many brands put money and resources towards supporting humanitarian efforts. In the wake of the invasion, organizations may find themselves reflecting; were these the right moves? Were they enough? How can we continue to support Ukraine and its people?
2022 marks the 50th anniversary of the passage of the Title IX of the Education Amendments Act of 1972. The federal bill prohibited gender discrimination in any federally-funded, educational institution and advanced women's sports by prohibiting sexual assault, sexual harassment, and discrimination. In the last 50 years, there has been much work to advance equality in the sports arena and to increase representation of women at every level. In this panel, we will discuss the state of equality in sports today, how to improve the accurate representation of female athletes and how leaders in the industry can use their platform to advance equality and create change.
As cord-cutting and connected TV fast becomes the rule and not the exception, traditional metered models of data measurement for targeted advertising have been upended. Legacy and digital-first media companies, as well as brands and marketers, need new measurement tools to reach their desired demographics. This panel will explore how innovative new alternative currencies will help marketers target consumers anywhere, any time, on every screen.
The significant shifts in the workforce over the last two years have created new models of productivity. How does the potential of a more fluid approach to work assist in the retaining and advancement of women in the workplace? Can companies develop innovative approaches to employment that take full advantage of this new model and the often-untapped expertise of women in mid-career?
How are you tapping into the collective power and influence of women in the multicultural marketplace? Don’t miss a thought-provoking dialogue hosted by Paramount that will feature dynamic marketers and advocates from across the media landscape. Key take- aways to include how to better serve, reach and represent the intersectionality of female consumers in culturally relevant ways on every screen and platform.
Debbie King, Senior Vice President, Marketing Communications & Culture, Velocity, Paramount
Raymond Goulbourne, Executive Vice President, Broadcast Media Sales, BET Networks, Paramount
Deborah Harper, Global Unite Lead, Unilever, MindShare
Claudia Romo Edelman, Founder and Chairwoman, We Are All Human
Jessica Park, SVP, Global Fan Marketing, National Basketball Association (NBA)
Droughts, floods, and extreme temperatures disproportionately affect women, as women and girls in developing economies rely more on agricultural work and carry the burden of gathering food, fuel, and water. Science tells us that we need to preserve 50% of Earth’s land and oceans and transition to regenerative agriculture to stay below the dangerous threshold of 1.5°C in global average temperature rise. It’s achievable — but only if we support women around the world with capital and training. This panel will introduce Daughters for Earth, a new campaign from One Earth designed to mobilize women around the world to engage in climate action through storytelling and philanthropy at scale.
Consumer interest in the Metaverse continues to grow exponentially, with female consumer interest growing at a rate of +15% month-over-month. However, Metaverse experiences are still largely geared towards men—with males dominating the creation and purchases of virtual goods. Brands have a major opportunity to adjust their Web3 strategies to empower, personalize and educate the highly impactful female demographic. This session will unveil a first look at a new global report published by EWG Unlimited, in partnership with The Female Quotient.
The report will reveal the thoughts, motivations and needs from women in a new Web3 world. It will also include powerful approaches for brands to successfully engage with females across virtual experiences and immersive media, with a focus on influencer marketing for the Metaverse.
Inclusion and belonging initiatives are best measured by the real stories of people in an organization finding true respect and lasting connections. While it may be a goal for most companies, what are the most compelling stories about how companies and their employees have successfully created an inclusive atmosphere? Are there lessons to be learned? How do companies do it in different industries and in different cultures? What can we learn from their experiences?
Alia Lamborghini, VP, Head, US Sales and Strategy, Yahoo
Marissa Solis, SVP Global Brand and Consumer Marketing, National Football League
Anna Kruse, VP, Best Buy Ads and Media Strategy, Best Buy
Emily K. Graham, Chief Equity and Impact Officer, Omnicom Group
Ronda Carnegie, Chief Innovation Officer, The Female Quotient
Healthcare marketing has traditionally been homogenous, but in a diverse society like the U.S., everyone benefits when brands collect more segmented data and analyze it with empathy and understanding. Delivering personalized marketing efforts to reach diverse populations can improve experiences and outcomes for consumers. In this panel discussion, healthcare marketing leaders will share how they combined data learnings with empathy to target a more inclusive audience.
Claire Gilis, CEO, VMLY&R Health
Lori Lamkin, Corporate Vice President, Dynamics 365 Sales, Marketing, Customer Insights, and Commerce, Microsoft
Grace Vernon, Global Cultural Insight and Trend Lead, Walgreens, Boots and The No7 Beauty Company
Allison Ceraso, President and Chief Creative Officer, Havas Health Plus
Kate Cronin, Chief Brand Officer, Moderna
Digital abuse is a violation of human rights and has real world repercussions for those whose online identities are exploited and misused. Tech companies and policymakers have a great responsibility to end this abuse, and create systems that prevent it from happening in the first place. In this conversation, we’ll discuss the impact of the UN sexual and reproductive health agency’s ⓑodyright, a brand new “copyright” for the human body, how it draws attention to the issue of online violence, and is a catalyst driving partnerships, conversations, and innovation.
How are you building your leadership legacy? Join host Elizabeth Herbst-Brady, VP, Head of Global Revenue and Client Solutions at Yahoo, and other industry leaders as they work to inspire leaders through vital lessons around workplace empathy, organizational strategy, and personal accountability. Expect a transparent and riveting conversation with avant-garde leaders from yesterday, today, and tomorrow.
As much as the energy keeping the lights and computers running, businesses are fueled by new ideas. Innovative products. New ways to do things. Breakthrough applications. This conversation will explore ways that companies encourage unconventional ideas and create environments that take full advantage of the brainpower and ingenuity of everyone in the organization.
Jamie Wideman, VP, Innovations, Molson Coors
Zarah Al-Kudcy, Head, Partnership Management & Development, Formula 1
Jeanette Calandra, Global Advisory TMT Leader, PwC
Emma Witkowski, Head, Brand Strategy & Client Success, Moonbug Entertainment
Amber Coleman-Mortley, Director, Innovation, The Female Quotient
In 2021, the Black Executive CMO Alliance (BECA) was founded by Jerri DeVard, who has more than 30 years of leadership and marketing experience at large global brands, most recently at Office Depot. BECA’s goals are to create opportunity, access, and equality for Black C-Suite marketers, expand board member diversity, and develop the next generation of Black marketing leadership. In this conversation, BECA members will discuss how to shake up the industry, share what they are doing to advance equity and inclusion, and discuss The BECA Playbook for paying it forward.
As children, we were encouraged to "draw outside the lines" and "think outside the box," and as adults, that same creative mentality can be harnessed as a powerful business strategy. Throughout the last few years of transition and change, creative thinking has helped businesses organize themselves differently, adapt how and where people work and altered how customers engage with them. Join us for a discussion on how leaders can implement creative change across all business functions and generate internal and external growth.
Kate Murphy, Executive Creative Director, Acne UK
Julia Goldin, Chief Product & Marketing Officer, LEGO
Mel Furze, Global Senior Director, Customer Science, LinkedIn Marketing Solutions
Sandra Lopez, Chief Marketing Officer and General Manager, Microsoft Advertising Division, Microsoft
Thai Randolph, CEO, HARTBEAT
Julie Yufe, GM, Growth Markets Europe, AB Inbev
Ronda Carnegie, Chief Innovation Officer, The Female Quotient
As new technologies and platforms emerge at a dizzying pace and the impacts of the global COVID-19 pandemic continue to be felt, it’s critical for marketing professionals to act quickly and decisively to adapt. One source of stability is something you actually have control over: your personal brand. In this conversation, some of marketing’s biggest powerhouses share about how they built their own brands to better serve the brands they work with by staying focused on authenticity, storytelling, and their own unique value proposition.
SeeHer’s Gender Equality Measure, GEM®, the global gold standard for media measurement, helps brands create more inclusive, effective marketing and media content which drives improved business results. Since SeeHer’s launch of Gender Equality Measure, GEM® in 2016, it has been used to test over 200,000 ads around the globe in markets representing nearly 90% of total worldwide adspend. It is also embedded in the creation of television shows and branded content. What makes a good GEM® score? SeeHer will share the Creative Drivers that make up a positive GEM®-scoring content. Learn how you can use GEM® to improve the quality of portrayals in your work. And benefit from the insights and learnings of the world’s best brands in their effort to create the most effective and inclusive advertising.
If Web 2.0 was controlled by walled gardens, the next iteration of the Internet gives the power—and the freedom—back to an increasingly diverse consumer base. The new open web is dynamic and emerging channels—from livestream shopping to digital out-of-home to the metaverse—offer brands more native, immersive opportunities to reach the right, inclusive audience. So how are you rethinking your strategy to reach shoppers where they are? And how much attention are you paying to shoppability? Join Ad Age Editor-in-Chief Dan Peres, Dell’s Liz Matthews, Mindshare North America’s Amanda Richman and Viant's Tim Vanderhook for a deep dive into creative commerce in Web 3.0.
The industry has been mourning the death of the cookie for years. So why are we still clinging to the digital targeting tech? As brands look for better ways to spend their marketing dollars more effectively—and target with precision and scale—leading-edge marketers are tapping into AI and predictive technology. They know exactly where their ads are going and who they’re reaching, and how to better engage more diverse and inclusive audiences. Join Ad Age Editor-in-Chief Dan Peres, Mastercard’s Cheryl Guerin, Integral Ad Science’s Tony Marlow and Epsilon’s Kate Sirkin for a wide-ranging discussion on life after the cookie and how you can better reach the right audience in the right context.
As consumers, industries and the world at large begin to embrace the metaverse, we need to ensure that women are at the forefront of this next frontier of innovation. In this conversation, we'll discuss where we're currently seeing success as well as what changes need to be made to prevent Web3 from mirroring the social and financial inequities of today.
Many organizations are takings steps to demonstrate their commitment to greater equality, but there is often a disconnect between intention and action — and especially action around the practices inside a company. In this panel, Ipsos will explore three great drivers of inequality — inflation, employee policies, and gender balance — and how to effectively walk the walk before you talk the talk. With exclusive fresh insights, we will identify measurable steps that companies can take to close the gap on inequality and capture consumer love in the way you message.
According to a study by McKinsey & Co., for every 100 men promoted to manager, only 86 women are promoted. Even in today’s socially conscious environment, there is still significant bias that holds women back from having a seat at the table — whether it be that they are too emotional, that they are torn between career and family, or that women are new to leading global enterprises. However, change is occurring as we are living in a transformational time for women, especially those in leadership positions. In this session, we will sit down with two women leaders who have climbed the rungs and talk about how they work to advance other women and diverse talent, along with insights from their experiences of persisting to and thriving in senior leadership.
Today’s media plans leave out Black-owned media, limiting important voices in our world. Brands and agencies need to invest in Black-owned media with a different approach, one that includes flexibility around current measurement and payment models so ingrained in digital advertising. Black Owned Media Equity and Sustainability Institute (BOMESI) co-founder Rhonesha Byng, Group Black SVP of Marketing Ryan Robertson, Senior Director U.S. Multicultural Media at Procter & Gamble Charlotte La Niear, and Kargo's Jen Churchill discuss the critical steps we must take to change our industry for the better, and create a more inclusive approach to advertising.
Jennifer Churchill, Vice President Enterprise and Client Partnerships, Kargo
Rhonesha Byng, Co-Founder, Black Owned Media Equity and Sustainability Institute (BOMESI) and CEO, Her Agenda
Ryan Robertson, SVP, Marketing, Group Black
Charlotte La Niear, Senior Director, North America, Multicultural Media, Procter & Gamble
How can we conduct research to understand products and platforms that have global reach and billions of users? Research in this context can frequently be misunderstood as a game of numbers. However, this usually means trading off depth of insights for larger sample sizes where the individuals and their personal stories are lost. To center diversity and inclusion in our research starts with focusing on one individual and their unique lived experience. In this discussion, we will share best practices for leading a human-first research practice that challenges some of the usual assumptions about research and scale.
Coming out of the Covid-19 pandemic, we all have an unprecedented opportunity to reimagine what the workplace looks like in terms of ensuring more women have leadership roles across all industries. Women in decision-making roles have a responsibility to develop strategies that create a path to advancement for others. This panel of powerful leaders will explore what they learned during the pandemic about elevating women and what needs to change going forward.
Joy Robins, Chief Revenue Officer, The Washington Post
Tracy-Ann Lim, Chief Media Officer, JPMorgan Chase & Co.
Erika Serow, Partner and Chief Marketing Officer, Bain & Company
Pippa Scaife, VP, Global Growth Strategy, NBCUniversal
Tara Rush, Senior Vice President & Chief Marketing Officer, Audi of America, Inc.
As a company’s mission and purpose now top the list of considerations of the next generation of employees, how are successful companies adapting to this demand? What are compelling examples of purpose driving an entire enterprise? How has a refocus on purpose served as a catalyst for business growth?
In the age of digital marketing, it's easy to be seduced by performance lingo and metrics. At the same time, many of the most successful campaigns are rooted in some simple marketing principles: be true to your “why" and build authentic connections with people. Naturally, women leaders are often the ones spearheading such purposeful marketing campaigns. In this conversation, we’ll hear strategies from women and conscious leaders for how brands can benefit from people-centered marketing and avoid getting swept up in metrics.
Nola Weinstein, Global Head, Brand Experiences & Engagement, Twitter
Stephanie Sotelo Perdue, VP, Marketing, Chipotle Mexican Grill
Andrea Cook, CEO, Performance Art
Zena Arnold, Senior Vice President, Carbonated Soft Drinks, PepsiCo Beverages North America
Ronda Carnegie, Chief Innovation Officer, The Female Quotient
Women, a demographic that the beer industry has historically underrepresented, were the first to bring and brew beer in America. It is time we amplify the original beer brewers, and modernize a traditionally male-dominated industry. In honor of Miller Lite's redesign of their iconic can to include Mary Lisle, the first recorded female brewer, this discussion will examine the state of equality in beer and how we can better amplify the women leaders in the industry, both past and present.
Learn how SeeHer’s SeeHer’s #WriteHerRight Storytelling Guides and Marketing Essential Toolkit help marketers and creators improve how women are portrayed in all forms of content. And learn how better portrayals lead to measurable improvement in marketing effectiveness. SeeHer has created #WriteHerRight guides for storytellers and creators. In addition to the original guide, SeeHer has released #WriteHerRight Guides for Black Women in association with OWN, Hispanic Women with NBCU Telemundoand will be unveiling guides for AAPI women with AMC Networks and Shutterstock and the LGBTQIA communities.
SeeHer is a coalition of marketers, media companies and advertising agencies. Hear from SeeHer’s visionary leaders driving toward a future of equality. In this discussion, we’ll learn how brands are working to understand and communicate to all women in ways that they feel seen. True representation is not only about a presence, but also accurate portrayals.
Host, Executive Producer and New York Times Best-Selling author, Andy Cohen, sits down for a candid conversation about the importance of celebrating PRIDE all year long. As a proud member and lifelong advocate of the LGBTQ community, Andy uses his many platforms to help drive awareness and important cultural conversations, while engaging and galvanizing fans.
In the realm of business and entrepreneurship, women are at the forefront of some of the most exciting innovations today. In this conversation, we'll explore how we can support female founders, as well as how they envision the metaverse will be a life-changing launch pad for women-owned businesses across the world.
Jennifer Dasilva, President, Berlin Cameron
Nicola Mendelsohn, VP Global Business Group, Meta
Tanneasha Gordon, Principal, Deloitte
Katelin Holloway, Founding Partner, Seven Seven Six
Raquelle Zuzarte, Founder & CMO, Equity Project For All and Columnist, MediaVillage
Sue Allchurch, Chief, Outreach and Engagement, UN Global Compact
In theory, with the new hybrid model of work the recruitment pool just expanded exponentially. Suddenly, every talented prospect is “in town.” How do companies balance the infinite promise of a rich talent source with the realities of creating connected and high-functioning teams? What qualities are companies looking for in this new work environment? How has this trend to remote employment and expanded opportunities uniquely addressed women in the workforce? Is this an answer to the challenge of leaving and re-entering the workforce often experienced by young mothers? Is this an effective way to maximize available expertise in a more strategic and tactical way?
The publishing landscape is well-represented by women throughout editorial departments. But what changes are necessary to bring women into the fold on the business side, and what role do leaders play in supporting women as they climb the ranks? Join us for an exciting conversation with leaders from across the globe who are using their power to make the publishing industry a more equitable place.
Stephanie Himoff, VP, Global Publishers and Platforms, Outbrain
Jane Wolfson, Chief Commercial Officer, Hearst UK
Marla Newman, President, Digital Sales, Lifestyle, Dotdash Meredith
Claire Blunt, Chief Advertising Officer & CEO International, The Guardian
Alexandra Hayes Robinson, Editorial Director, The Female Quotient
Mentorship. Sponsorship. Ally ship. Whatever “ship” you may be sailing in efforts to elevate employees, the destination is the same: a place where all employees have access to the resources and opportunities that take full advantage of their potential. What are the most effective ways we can ensure we are developing and accelerating talent?
Sharon Harris, CMO, Digital Commerce, Ascential
Tina Daniels, Managing Director, Analytics and Measurement, Google
Judith Harrison, EVP, Global Head, Diversity, Equity and Inclusion, Weber Shandwick
Emma Shuldham, Managing Director, ITB Worldwide
Cid Wilson, President & CEO, Hispanic Association on Corporate Responsibility (HACR)
Rebecca Bezzina, SVP, Managing Director, R/GA London
85 percent of people will only buy from a brand they trust — and women account for 85 percent of all consumer spending. By focusing on these powerful statistics, marketers can raise their brand’s profile and, ultimately, influence purchase. How can they accomplish this? In this fireside chat, we'll discuss how to cultivate consumer trust by centering brand authenticity and communicating brand values as well as ensuring that women are prominently positioned as both creators and consumers of their marketing messages.
Talent are today’s most impactful ‘media channels,’ with nearly 70% of people discovering a new brand through influencers at least once a week.
As traditional media continues to decline for Gen Z and Millennial communities, a new wave of influence – one that values substance over sex appeal – is driving the future of brand storytelling from social media to the Metaverse.
This session includes new research about the content consumers actually want to see, methodology to quantify influencer authenticity, and marketing to women in Web 3.
Brands will hear from the global leaders across talent management, influencer marketing, luxury brands and a top talent/digital creator.
Join a conversation about Equitable Marketing with Chief Equity Officer, Christena J. Pyle, dentsu and Global Director of Cultural & Inclusive Business Impact, MJ DePalma, Microsoft Advertising, where these two trailblazing visionaries discuss the importance of deliberate, systemic inclusion of underrepresented communities in the very fabric of how companies choose to do business.
Women are expanding their presence in both the C-suite and the boardroom in a wide variety of industries. While the gaps are getting smaller, they still exist. What can we learn from women who have made that career journey? What needs to be done differently to continue the push to achieve real equality?
As DE&I becomes a priority, how do you ensure that everyone who touches your business is following suit? How are your teams working to safeguard your messaging and stay on mission? Is your brand being represented down the line of production by women or diversely owned production vendors? Join us to discuss the value of trusting your projects to woman owned businesses and learn how their presence is an important part of the creative food chain. We will also discuss the benefits of investing in these resources and being a part of the cultural and systemic change they are creating and most importantly how they are creating a space for women to thrive.
Lydia Amoah, CEO, Backlight and Founder, The Black Pound Report
Megan Kelly, Founder and Managing Partner, Honor Society and Founding Member, Owned by Women
Emma Daines, Founder and CEO, Fin Design and Founding Member, Owned by Women
Pippa Bhatt, Co-Founder and Director, New Business, Madam Films and Board Member, Owned by Women
Malene Dyhring, Founder and Executive Producer, Honeytrap Film
The new normal is still coming into focus. It may not be entirely clear for the near future. What are the unique challenges of inspiring and motivating a team in a hybrid model? Is it possible to “plan spontaneous creative interaction”? Are there unexpected benefits from the remote period that will translate into the new reality? Are voices of equal strength in a mixed in-person/virtual office space?
Kalina Nikolova, VP, Business Operations & Strategy, Yahoo
Meg Haley, Global Head, Revenue Product Specialists, Twitter
Kristina Shepard, Head, Agency Partnerships & National Brand Team Lead, Roku
Latarria Coy, Head, Ethical Media, Influential
Amber Coleman-Mortley, Director, Innovation, The Female Quotient
Thanks to a proliferation of platforms, technology, and the possibilities presented by the metaverse, brands have never been better positioned to reach consumers. At the same time, living through the pandemic has led consumers to reexamine their personal purpose — providing an opportunity for brands to help shape the culture by communicating their values, mission, and vision. This panel of powerhouse marketers will share how they are seizing this moment to lead a global conversation that promotes a more equitable society.
In the fifty years since the enactment of Title IX – the civil rights law that revolutionized educational athletic programs by barring discrimination based on sex – research shows that significant strides have been made for female athletes at every level of sport. Research also shows that inequities persist for women and girls who play sports from every institution that has a hand in sports: from schools to sports organizations to the media and advertising community. How can brands and advertisers show up for women and girls in sports in these next 50 years? Hear from brand and agency leaders, athletes and visuals experts the change we still need to make sports more equitable across the board.
Whether it’s executives, creators behind-the-scenes, or the talent on the screens, expanding the presence of diverse communities across your company can lead to a virtuous cycle of increased returns. This panel of leaders with critical responsibilities will explain why more diverse hires and gender- and race-inclusive content are good for the bottom line, as well as how they — as individuals — successfully support other women's career advancement.
Ellen Johnson, Executive Vice President, Chief Financial Officer, IPG
Marlene Pelage, Global Chief Financial Officer, Mediabrands
Angie Gifford, Vice President EMEA, Meta and Supervisory Board Member
Nicolina O'Rorke, Global Chief Financial Officer, McCann Worldgroup
Kimberly Wilson, SVP, Brand and Consumer Marketing, SiriusXM + Pandora
Ronda Carnegie, Chief Innovation Officer, The Female Quotient
